Professional Interior Design Makes a Difference
By Melissa Pringle
Interested in a career in interior decorating? With the right training, you could help with the interior design of companies like Starbucks.
Although Starbucks is known for pioneering the gourmet coffee house business, one factor that contributed to its success is the ambience found in its coffee shops. The success of their warm, inviting atmosphere should come as no surprise, considering that Starbucks put considerable effort into designing just the right interior space.
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Starbucks' Interior Decorating Scheme
An online business case study states that Starbucks strategically designed a store layout which both "welcomed people and rewarded them for coming." But Starbucks didn't just create a vision: they hired professionals to carry it out. STM Interiors, Inc., an interior design company, has worked with Starbucks in designing its stores.
Online Degree in Interior Design
Susan Martinson, founder of STM Interiors, got her degree in Interior Design, showing that when it comes to interior decorating, education is important. If you have a knack for matching colors and materials, consider getting your bachelor's degree online in interior design.
A bachelor's degree can give you the qualifications you need to work with a professional design company like STM Interiors, and since it's earned online, you can study at your own convenience. Eventually, you could be creating appealing interiors for worldwide corporations like Starbucks.
Sources:
STM Interiors Inc.: About Us
Thompson and Strickland. "Online Cases." Strategic Management, 11th ed. McGraw-Hill Website.
About the Author
Melissa Pringle is an editorial assistant for hq|publications. Melissa earned her B.A. in English Literature from the University of Nevada, Reno.
